How it works
What you get
The Kind Roast
A punchy, playful review that makes you laugh — not cry. Always constructive.
Fix-it Checklist
10-15 items grouped by Clarity, UX, Speed, Trust & SEO. All actionable.
Copy Upgrades
Better headlines, subheads, and CTAs you can steal right now.
Scoreboard
Fun ratings out of 10 for clarity, trust, speed, aesthetics & conversion.
Quick Wins
Top 3 improvements you can make in about 10 minutes each.
Shareable Link
Every roast gets a public page with beautiful OG preview cards.
Free vs Pro
Get started for free. Go deeper with Pro.
Forever free, no signup
- ✓AI-powered kind roast
- ✓Scores across 5 categories
- ✓Fix-it checklist (15 items)
- ✓Copy upgrade suggestions
- ✓3 quick wins
- ✓Shareable result page
- ✓OG share card
One-time, no subscription
- ✓Everything in Free
- ★Deep-dive AI analysis
- ★Competitor comparison
- ★Page-by-page breakdown
- ★Priority action plan
- ★Accessibility audit
- ★Performance tips
- ★Downloadable PDF report
What people are saying
Finally, website feedback that doesn't make me want to cry. The roast was hilarious AND actually useful.
Sarah K.
Indie Maker
I shared my roast on Twitter and got 200+ likes. The savage mode is absolutely brutal in the best way.
Marcus T.
SaaS Founder
The Pro analysis paid for itself. Fixed 3 issues from the action plan and my conversion rate went up 15%.
Priya M.
Freelance Designer
Frequently asked questions
Is it really free?▾
Yes! The standard roast is completely free — no signup, no credit card, no catch. Pro is an optional one-time upgrade for deeper analysis.
What does Pro include?▾
Pro gives you a deep-dive analysis with competitor comparison, page-by-page breakdown with scores, a priority action plan with effort/impact ratings, accessibility audit, performance tips, and a downloadable PDF report.
Is my website data safe?▾
We only fetch publicly available data from your URL. We don't store your site's content — just the AI analysis. We never use tracking cookies for advertising, and you can request deletion anytime.
How accurate is the AI analysis?▾
Our AI analyzes real data from your site (headings, meta tags, content, images, CTAs, etc.) and provides feedback based on established UX, SEO, and conversion best practices. Think of it as a knowledgeable friend — great suggestions, but always use your judgment.
Can I roast a competitor's website?▾
Absolutely! Many users roast competitor sites to see how they stack up. With Pro, you even get an automated competitor comparison.
What if my Pro analysis fails?▾
If there's a technical issue, we'll either re-generate it at no cost or issue a full refund. Just email us at xamitojx@gmail.com with your roast URL.
See it in action
Real roasts from real websites
“Well, it seems like Project Speed Autoworks is in stealth mode! With zero words and not a single image, it's like the we...”